Mitch Joel
Marketing, Digital Marketing & Personal Branding Expert
When Google wanted to explain online marketing to the top brands in the world (including Wal-Mart, Costco, Sears and Sephora), they brought Mitch Joel to the Googleplex in Mountain View, California. Marketing Magazine dubbed him the "Rock Star of Digital Marketing" and in 2006 he was named one of the most influential authorities on Blog Marketing in the world. Joel is President of Twist Image -- an award winning, multi-million dollar Digital Marketing agency -- which he built out of a single, very successful blog and podcast, Six Pixels of Separation. He is a marketing and communications visionary, interactive expert, community leader, Blogger and Podcaster.
His highly anticipated first book, Six Pixels of Separation (Fall 2009 - Grand Central Publishing) will focus on how technology empowers individuals to build personal brands that will rival even the biggest corporate brands. Joel reveals how all business owners can leverage the global community to connect, share and grow through digital marketing.
A frequent contributor to CTV National News, Canada AM, CBC Newsworld, Marketing Magazine, Strategy, The Globe & Mail, The National Post, Joel also writes a newspaper business column, New Business - Six Pixels of Separation, which runs bi-monthly in both The Montreal Gazette and Vancouver Sun and a monthly column, Ultra-Portable, for En Route Magazine.
At the podium, Joel delivers powerfully customized speeches, drawing upon over 2000 dynamic slides that create a one-of-a-kind audience experience. He unravels the fascinating world of New Marketing, Consumer Generated Content and Social Media. Joel teaches corporations how to tackle new marketing touch points that are creating conversations with staggering results and brand loyalty. Words like Social Media and Web 2.0 -- not to mention blogs, wikis and tweets -- control every boardroom discussion in relation to growing business and if there really is any ROI in joining the conversation. As corporations struggle to understand traditional online marketing, Joel provides them with the tools of the trade at his "Web 2.0 University."
At Web 2.0 University, Joel demonstrates how you can better monitor the Web 2.0 landscape, add your brand to existing communities, and how to publish your own Blog/Podcast - using mostly free and simple to use tools. By the end of his session you will learn how to use the most current Social Media tools to improve your business, track what people are saying about you across all channels, how to share this wealth of knowledge with your colleagues, and, ultimately, how to build your consumer community.
In a separate program on personal branding, Joel helps people define their personal and corporate brands through insights that simplify goals and values. Joel's techniques ignite new ways of growing your business, community and inspiring your personal life. Increased sales and business success is not about pushing employees, it's about empowering them. Find out how to make a personal brand shine and discover why branding is not just for multi-national companies - we are all brands.
Joel is a Board Member for the Canadian Marketing Association, an executive for the National Advertising Benevolent Society of Quebec and an instructor of the CMA eMarketing professional certificate course. Mitch is a former Board Member of the Interactive Advertising Bureau of Canada.
Prior to his role as President of Twist Image, he co-launched Distort Entertainment, the only hard music label in Canada to have major label distribution (Universal Music) and whose roster features the platinum-plus, Juno Award and MuchMusic Video Award-winning acts, Alexisonfire and City And Colour.
Interested in booking Mitch Joel to speak at your next event?
His highly anticipated first book, Six Pixels of Separation (Fall 2009 - Grand Central Publishing) will focus on how technology empowers individuals to build personal brands that will rival even the biggest corporate brands. Joel reveals how all business owners can leverage the global community to connect, share and grow through digital marketing.
A frequent contributor to CTV National News, Canada AM, CBC Newsworld, Marketing Magazine, Strategy, The Globe & Mail, The National Post, Joel also writes a newspaper business column, New Business - Six Pixels of Separation, which runs bi-monthly in both The Montreal Gazette and Vancouver Sun and a monthly column, Ultra-Portable, for En Route Magazine.
At the podium, Joel delivers powerfully customized speeches, drawing upon over 2000 dynamic slides that create a one-of-a-kind audience experience. He unravels the fascinating world of New Marketing, Consumer Generated Content and Social Media. Joel teaches corporations how to tackle new marketing touch points that are creating conversations with staggering results and brand loyalty. Words like Social Media and Web 2.0 -- not to mention blogs, wikis and tweets -- control every boardroom discussion in relation to growing business and if there really is any ROI in joining the conversation. As corporations struggle to understand traditional online marketing, Joel provides them with the tools of the trade at his "Web 2.0 University."
At Web 2.0 University, Joel demonstrates how you can better monitor the Web 2.0 landscape, add your brand to existing communities, and how to publish your own Blog/Podcast - using mostly free and simple to use tools. By the end of his session you will learn how to use the most current Social Media tools to improve your business, track what people are saying about you across all channels, how to share this wealth of knowledge with your colleagues, and, ultimately, how to build your consumer community.
In a separate program on personal branding, Joel helps people define their personal and corporate brands through insights that simplify goals and values. Joel's techniques ignite new ways of growing your business, community and inspiring your personal life. Increased sales and business success is not about pushing employees, it's about empowering them. Find out how to make a personal brand shine and discover why branding is not just for multi-national companies - we are all brands.
Joel is a Board Member for the Canadian Marketing Association, an executive for the National Advertising Benevolent Society of Quebec and an instructor of the CMA eMarketing professional certificate course. Mitch is a former Board Member of the Interactive Advertising Bureau of Canada.
Prior to his role as President of Twist Image, he co-launched Distort Entertainment, the only hard music label in Canada to have major label distribution (Universal Music) and whose roster features the platinum-plus, Juno Award and MuchMusic Video Award-winning acts, Alexisonfire and City And Colour.
Interested in booking Mitch Joel to speak at your next event?
Contact Hachette Speakers Bureau.
866.376.6591
info@hachettespeakersbureau.com
- Six Pixels of Separation: Marketing In A Connected World
- Tools of the Trade: The Web 2.0 University
- Personal Branding: Explosive Sales, Marketing & Business Development
